Whether you’re an early-stage entrepreneur just getting started, or a seasoned business owner with years of experience, your personal journey is more powerful than you might realise. It doesn’t just showcase what you do, it reveals who you are, what you stand for, and why your brand exists in the first place. To connect with your audience on an emotional level, you need to show your human side.
Fluent Media, working in conjunction with award winning storytelling consultant Dr. Lalith Wijedoru from Behind Your Mask, have launched the ‘Fluent Founders’ program.
Why It Matters
Personal stories and open dialogues help to build authenticity, and what’s known as ‘parasocial relationships.’ We have a natural tendancy to feel connected with celebrities, online personalities and thought leaders we relate to or respect, due to how often we see them on TV, or on social media. This sense of familiarity creates the illusion of intimacy with an audience, which leads to more trust and belief.
In a noisy online space, it’s no longer enough to look polished; you need to be real and show the raw story that shaped who you are.
Who is the ‘Fluent Founders Program’ for?
Entrepreneurs and aspiring thought leaders looking to build confidence, gain clarity, capture and amplify their message.
What Does It Involve?
This 9 month reflective storytelling journey involves crafting nine stories or in-depth interviews. Each ‘episode’ could be based on your previous experiences, your future aspirations or what you are working on currently. Each trimester will involve identifying, and then bringing to life, a trilogy (three) of stories that each reflect a different theme.
How Will It Help?
- Dig Deep: Pinpoint the critical moments—successes, failures, turning points—all form the core of your personal and professional identity.
- Craft Authentic Narratives: Through a guided “trimester” process, you develop an anthology of stories that illuminate your values, your vision, and your humanity.
- Clarify Your Purpose: Inspire others with your mission or vision—whether that relates to a business goal, a cultural shift in your company, or a personal re-invention.
Our Approach
- Identify Your Narrative
- An initial session with Dr. Lalith will be scheduled to brainstorm and identify your three key themes (relevant to your personal life and/or work) in order to capture your unique insights, reflections and personality.
- We create a comfortable, supportive environment that allows you to articulate your stories on camera with authenticity. The overall objective of this program is to help you show your authentic self—less script, more personal connection. Your audience gets to see how you think, not just what you say, fostering a bond that drives loyalty and trust.
- Throughout the course of this program, we’ll introduce you to various frameworks to help give structure to each story. We’ll work with you to ensure every conversation drives you closer to your goals, while still feeling natural and spontaneous.
- Monthly Content Planning sessions + Creative Production
- Each episode or short form video will be captured online, recorded in our studio, in the comfort of your home, or at your place of business.
- We will then edit it into a short video up to 6 minutes long. We will also produce up to 3, 30second short clips for social media promotion, either vertical, 9:16 format for Instagram, or landscape 16:9 for Linkedin.
- At the end of the 9-month program, we’ll edit together the key highlights into a 10-15 minute mini-documentary, depending on how you wish to preserve and share these reflections.
- We can incorporate your choice of music, graphics, or visual elements to capture the essence of your journey into each episode, ensuring it resonates on a personal and emotional level.
- Distribution Options
- Personal Legacy: Keep your videos private as a time capsule or legacy piece for you and your loved ones.
- Selective Sharing: Share selectively with friends, family, mentors, or colleagues who supported you along the way.
- Public Inspiration: If you prefer, we can help you craft a short, shareable film for your professional network—promoting your stories and insights on platforms such as LinkedIn, or through speaking engagements.
In a world where polished branding often fails to resonate with modern audiences, it’s your personal backstory, vulnerabilities, candid insights and unique processes that stand out. We know how to package “free value” from your lived experiences, making your message impossible to ignore.
What’s the Investment?
Cost for this 9 month program reflect the time it takes to identify and refine a unique narrative around what you stand for and where you want to be in the future. Expect to invest anywhere from £6,500 – £20,000+ which can be spread over 9 months. This includes 10 X 60-minute story crafting sessions with Dr. Lalith, plus the dedicated involvement from our creative production team.
Vairables in costs include where filming will take place, and how much time will be allocated to the post-production of each story or episode. We often film on a minimum of 2 cameras (if filming is required on location) which helps to create a more engaging end result.
Conclusion
Dr. Lalith’s reflective coaching helps you shape and own your story. Fluent Media will ensure your stories are captured professionally, honouring the depth of your introspection, showcasing both the journey you are on + your future potential.
Contact us today for a free consultation to discuss how this program can work for you.